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Building an email list is one of the best things any author can do. Why? Simple. You own your email list. You certainly don’t own Facebook, Twitter, Instagram, TikTok, and all the other social media platforms where you promote your book. Most of us (while we might own stock) do not own a controlling interest in Amazon, where many of our sales likely come from.
In fact, the only retailer you own…
As we enter our third year of the pandemic, writers of contemporary fiction face a dilemma: to write about the coronavirus or not.* In the past, diseases have formed a backbone for artistic storytelling—tuberculosis in La Bohème, for example, or AIDS in Angels in America—written while the maladies they discuss continued to spread uncontrolled. But are contemporary audiences ready to face storie…