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Overcoming Marketing Roadblocks

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Sometimes, I think I might be a little psychic—and not always in a good way. Earlier this summer, I chose our topics for the fourth quarter of 2025. Marketing dread is something I’ve been thinking about for a while as I hear friends and colleagues gripe about how much they do NOT like that aspect of publishing, so that fit for October. Planning for a new year was also a natural fit for December…

Feeling Stagnated in Your Author Career? You’re Not Alone

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Over the last year or so, I have encountered a ton of writing and publishing professionals, including editors, journalists, and authors, who are feeling, well, a bit stuck. And I felt stagnated myself despite having made several big changes in my life. Things change all the time, and the future of publishing and authorship is full of uncertainty. It ebbs and flows with market changes, industry …

Three Non-Writing Books That Transformed My Author Business

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The author business books we immerse ourselves intend to be related to craft, processes (such as outlining for plotters), or productivity for authors. Those are fine and helpful, but I’ve learned valuable lessons from books that are not author or writing focused and believe it’s beneficial to pull ideas from outside our industry to help build a successful author career. The following books help…

The Ins, the Outs, and the Uh-Ohs of a Series: Writing Connected Books

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Early in my writing career, I took a lot of world-building workshops. At the time, I was writing contemporary romances set in quirky small towns, so I would carefully build and populate my world. Then, I would turn in the manuscript and start all over again. It took years before I thought, “Wait … what if I stayed in one fictional place and explored more of its stories before moving on?” Part o…

Add Print to Your Sales Plan with IngramSpark

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What is IngramSpark? IngramSpark (IS) is a service by Lightning Source, the print-on-demand division of Ingram, part of Ingram Content Group. IS distributes to more than 40,000 locations around the world, including libraries, independent bookstores, big box stores, and airport retailer Hudson. Even if you are exclusive to Amazon for ebooks, you can make print books available through IngramSpark…

Pondering the Pursuit of an MFA? Consider the Pros, the Cons, and the Worth of Your Why

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When Black & Published podcast host and author Nikesha Elise Williams queried 12 agents in November of 2022 with her latest manuscript, The Seven Daughters of Dupree, she told herself that if she didn’t receive representation, she would pursue earning an MFA (Master of Fine Arts) degree. She had plenty of options to choose from; there are 256 low- and full-residency MFA programs across the …