From Our Blog
19 Blog Content Ideas That Entertain Readers & Quietly Sell Your Backlist
Blogging used to be a popular way to connect with readers and share information about our books. Over time—and with the increased popularity of various social media platforms—blogging has come to be seen as optional, and even outdated.
Nonetheless, I believe it’s still a viable option for book promotion. Unless you remove them, blog posts live on your website indefinitely, allowing new visitors…
Work Smarter: Repurpose Content ~ How Veteran Authors Can Save Time and Sell More Books
The most important thing we can do as authors is to write the next book. The second most important thing is to let readers know about it. One way to do that is through advertising, but it has become rather expensive in recent years.
As costs increased, advertising became a larger line item on my P&L, prompting me to search for ways to promote my books without breaking the bank. So I doubled…
Three Non-Writing Books That Transformed My Author Business
The author business books we immerse ourselves intend to be related to craft, processes (such as outlining for plotters), or productivity for authors. Those are fine and helpful, but I’ve learned valuable lessons from books that are not author or writing focused and believe it’s beneficial to pull ideas from outside our industry to help build a successful author career.
The following books help…