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Tis the season . . . for planning! There’s very little that I love more than a shiny new year, all empty and ready to fill with wonderful plans. December is the perfect month to take some thoughtful time to identify our goals for the next 12 months and then ponder how to best reach them. That’s never truer than when it comes to selling our books—plotting our marketing for the next year is essen…

It’s been a little less than a month since the NINC conference kicked off, and I have to admit that I’m still processing everything I learned. While I was not able to be at every workshop, I attended quite a few—and more than that, I talked to many people, and I listened to so many smart folks at both the UnCon and the PostCon. Not surprising to me—or to anyone, probably—the two buzzword phrase…

In January 2020, the novel American Dirt by Jeanine Cummins hit bookstores after months of positive reviews and being selected to Oprah’s Book Club. Then Latinx critics called out the book detailing a Mexican bookseller crossing the U.S. border to escape a drug cartel as perpetuating harmful stereotypes. Cummins is not Mexican, although claims Puerto Rican heritage, and critics repeated what th…

It only takes a cursory perusal of today’s news coverage to happen upon a fight about book banning. It seems to be increasing in frequency, which is concerning to those of us who write books and believe in the freedom of expression. Like most aspects of human progression over time, book banning goes in cycles. And we repeatedly have to push back against it. The beginning of book banning Chinese…

I recently finished writing my 18th book. To some that makes me a baby writer, but to others it’s seasoned writer territory. Wherever you fall on that scale, I think we can all agree that by book 18 you’ve probably figured out the basic structure of a book and reader expectations for your genre. That doesn’t mean you won’t run into issues while writing. My issue with book 18 was that I could no…

In 2002, I was a second-year English teacher in a struggling northern Ohio town. Poverty was rampant, and investment in education was inconsistent. That year, 15 percent of my students were parents; of the 88 counties in Ohio, our county had the highest teen pregnancy rate. My job? To get seniors to read and write at a level that would boost job opportunities—and occasionally, college acceptanc…