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From Newsroom to Novel: What Fiction Authors Can Learn from Journalists

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Journalism and novel writing could be said to be distant cousins—one bound by the constraints of facts, the other bound only by the author’s imagination. The differences in the two fields actually create a situation in which they can be of benefit to each other. Several celebrated novelists began their careers in newsrooms and brought the skills learned on the beat to their fiction writing: Ern…

Writing Conferences to Consider in 2027

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Writing conferences offer key advantages in that many provide an opportunity for networking, education, and collaboration. Authors should consider their goals and objectives, along with other considerations such as cost and travel time, when making a commitment to attend a conference. But how do you decide which conferences are worth your while? Some in-person conferences take place near an aut…

Using AI Responsibly for Authors

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Artificial intelligence (AI) dominates today’s headlines, often swinging between hyperbolic promises and existential fear. Depending on what you read, AI is either poised to solve humanity’s greatest problems or destroy creative industries altogether. The reality is more nuanced. For authors, AI is neither wholly good nor wholly bad. It is a powerful toolset that introduces both creative opport…

Mentors in Fiction

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Imparting wisdom and leading the way to adventure What’s the purpose of mentors in fiction? In real life, mentors can be found in schools, the business world, in athletic programs, or at church. They teach, guide, and motivate those who are less savvy about the world to negotiate life’s trials. So how are mentors employed in fiction? Taking inspiration from Joseph Campbell and Christopher Vogle…

Beyond SEO: Five Ways to Help AI Discover Your Books

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Lindsay Randall’s excellent article on this blog about GEO & SEO explains how websites help establish digital authority. But AI-assisted discovery doesn’t rely only on your website. Increasingly, recommendation systems pull signals from retailer metadata, reviews, author profiles, and consistent cross-platform information. The good news? Authors can improve discoverability without gaming th…

It’s Not SEO vs. GEO: Use Both to Optimize Your Author Website

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How people and artificial intelligence (AI) search the web continues to shift and evolve. Since web searches now weave in AI-driven answers created by large language models (LLMs), the content of your website should be optimized for both traditional search engine optimization (SEO) and the new frontier of building your digital authority—which, for the purpose of this article, I’ll call generati…