From Our Blog
Finding Your Sweet Spot as a Hybrid Author
Traditional publishers offer the whole gamut of getting a book to market. Certain titles can receive attention from everything from editorial crews to marketing departments to teams devoted to online and digital sales. There could even be the boost of imprint-wide campaigns as well as outreach to influencers. The author, however, drives few, if any, of these decisions.
On the flip side, publish…
How to Avoid LGBTQ+ Stereotypes
It would be impossible to sit down and list every LGBTQ+ stereotype that might pop up in a work of fiction. For one thing, stereotypes change as society changes, and they can be hard to pin down, it’s more a feeling you get while reading than a specific image.
A stereotype might only be noticeable to someone from the group being depicted, which means that authors writing outside their own exper…
Social Media Mistakes
Marketing via social media can be an author’s full-time, unpaid job. Our publishers expect that we’ll do it well, consistently, in our author voice, making readers feel such a bond with us that of course they’ll buy our books, preferably by preorder or within the first week it’s out. A good portion of any marketing plan is based on the author doing more and more, and it can be exhausting.
To ha…